Grow Your Online Presence

I came across a blog today called Tweak Your Biz. It is now one of my favorite blogs to read, full of advice, resources,  and lots more. It's essentially a small biz and social media marketing survivor blog. Anyway, Adam Connell has compiled advice from 43 experts in the art of growing your online presence and put it in a handy infographic. Let me pass it to you.


Author: Adam Connell






Infographic : How to Grow Your Online Presence by Adam Connell via tweakyourbiz.com
Social /Blog photo credit: Blog Archive - Synnd: The Content Marketing Engine

Shelly Michalk

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17 LinkedIn Profile Must Haves [infographic] by MarketMeSuite

By: MarketMeSuite Team
17 LinkedIn Profile Must-Haves [Infographic]
October 23, 2013
Infographics

This year has been a big one for LinkedIn. With new features like the Creative Portfolio Display, you now have the ability to visually showcase your professional portfolio. But before diving any deeper with the latest add-ons, does your LinkedIn profile have all the elements that will help you rise to the top? MarketMeSuite teamed up with Maximize Social Business.com’s Neal Schaffer to bring you this new infographic with all the tips you need to elevate your LinkedIn profile: 17 LinkedIn Profile Must-Haves! Everyone can use great tips, so please share the LinkedIn love!

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How to Write a Successful Blog Post

Source: WhoIsHostingThis.com
Secrets of a Killer Blog Post: infographic It can be hard to run a successful blog. Here at Cool Infographics, we strongly believe in graphics and images (big surprise right?). But if you still need a little persuading, the Secrets of a Killer Blog Post: Images infographic can tell you more great things about images and what they can do for your blog. You already know that well-researched, high-quality content is the backbone of a killer blog post. But don’t underestimate the importance of a strong visual component when you’re composing your latest and greatest update for your audience The human brain processes images in as little as 13 milliseconds—less than the blink of an eye. A post with an image is far more enticing to the bounce-happy readers of the Internet than one without, and is more likely to be shared on social media as well. There’s a lot of information in this one! Everything this design mentions about photos and images applies to posting infographics as well. Published by whoishostingthis.com Found On: http://www.coolinfographics.com/ Check out the rest of this series for more killer secrets! Secrets of a Killer Blog Post: Images Secrets of a Killer Blog Post: References Keep up with posts like this by subscribing to our RSS feed, or following @WhoIsHosting on Twitter.

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Branding and Self Promotion

facebook business (Photo credit: Sean MacEntee)

Why Brand Your Business

Just like in any business, getting the word out about your services and or products plays a major role in how successful your business becomes. The same applies to an executive flagging for a higher position within a corporation, a freelancer working towards expanding his client load, and it applies to blogging as well. 
These days we are lucky, we go online, Google different networking sites, sign up and start friending people. But which sites who offer this exposure, are best suited for your needs? One of my favorite sites, wahm.com, has done a little research on this to help us clearly understand how important Branding your Business is. 

The Importance of Branding Your Business 

Accessed May 17th, 2014 www.wahm.com

Advertising is a great way to earn customers, but it is important that you look beyond the ads and think about creating a lasting impression in your field of work. You can do this by branding your business. Branding your business is important, whether you are a one man operation or a multi-million dollar cooperation. Creating a brand will help you stand out in the sea of similar companies, and help increase your sales and customers.
What Is a Brand?
A brand is more than just a name or logo that you give your business. It is your identity, and shares with the world who you are, what you can offer, and how you offer it. It also helps establish credibility with future customers. If you earn a good reputation for your brand, you can break away from your competition. Strategic branding will allow you to be more flexible and in control with the most important factors of business, namely pricing. When you have a good brand established, people are more likely to pay more for your services. This is because they believe your services will be more beneficial than other, lower priced options.
Stand Out from the Crowd with Your Brand
The most obvious reason for a brand is to differentiate your business from all the rest. People begin new business ventures every day, launching a new website and handing out bundles of business cards. One of the main goals you should continually set for yourself is finding ways to step outside the box. You want potential customers to notice you, and your brand will help accomplish this. 
Strategic Branding Allows for More Effective Marketing
Also, with a brand name and logo, you can market your business more efficiently. Developing a reputation for yourself will allow you to skip the introductions with potential clients, as they will already know who you are and what you can offer them. This will decrease the amount of time you spend discussing yourself, which will give you more time to land new customers and reach out to even more.
Market Your Name and Your Products                  

The Coca-Cola logo is an example of a widely-recognized trademark representing a global brand. (Photo credit: Wikipedia)

The time you spend making a name for your business does more than just increase awareness for the business itself. By promoting your brand, you are indirectly promoting your products and services. Once you become a household name, what you offer will be very familiar to your customers and maybe even potential clients. 
Branding your business is an important consideration that should not be overlooked when starting out with your venture. Keep in mind that its about more than just business cards and a logo. Your brand will reach out to others and share exactly what you do and how you can help them. It will help you get ahead in the game, make your marketing and advertising more efficient, and help you expose customers to your products. Even if you are just starting a one person work-at-home business, it is important to consider branding your business.

 Source: http://introductionwww.wahm.com/articles/the-importance-of-branding-your-business.html

Until Next Time, Bye Bye

 
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